REPLICATION GUIDE · AI Businesses

Etsy product research tool

Founder Cody McGuffie’s EverBee, Inc. runs Etsy-research SaaS: a dashboard and Chrome extension for product, keyword, listing and shop analytics.

● Already earning  $80K/mo  ·  Copy it for about $250K

Replication snapshot

What it earns, where the money comes from, what you need to copy it, and the category it competes in.

Monthly revenue$80K/mo
Copy budget$250K
Build time6 months
Growth channelsAffiliate program, Influencer partnerships
Tools to copyGoogle Sheets
CategoryAI Businesses

How to copy this business and make money

Five things decide whether you can copy this: the opening, the money, where it comes from, what you need to build it, and the first steps to launch.

QUICK LOOKFree summary — what it sells, and the total budget
Etsy sellers choose products and keywords before demand is clear; interview 20 sellers and 10 educators. Stay manual until exact data/use is approved. Total copy budget: $250K.

Want to see how that $250K splits line by line, what each line buys, and when to stop? The full breakdown is below.

PROVEN · ALREADY MAKING MONEY

Thousands of people are already making money with this playbook

If you want to make money, read this part. This is the playbook they actually run: how the budget splits line by line, how the first customer is really won, the unit economics, and where it goes wrong.

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  • Budget line by line: where every dollar goes, and what you can cut
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  • The risks and stopping rules — know where it breaks before you start

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Open-source stack you can start from

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What this business does

Founder Cody McGuffie’s EverBee, Inc. runs Etsy-research SaaS: a dashboard and Chrome extension for product, keyword, listing and shop analytics. EverBee’s official guidance frames the problem: Etsy sellers choose products and tags before demand is clear. Its site also markets OpoShop and OHoney. Site claims 1M+ sellers; Chrome Web Store lists 200,000 extension users, not paying customers. Starter Story’s non-founder-written AI profile (19 sources; one revenue source) gives a best-effort ~$85K/month estimate for 2023. A separate May 2024 podcast-host summary reports a $5M ARR claim. Both are dated, unaudited, different measures—not current revenue or two-source consensus. Revenue, margins, costs and EverBee/OpoShop/OHoney contributions are unknown.

Replication breakdown

01

Why it works — and where your opening is

Etsy sellers choose products and tags before demand is clear. EverBee says Etsy does not provide exact competitor listing sales/revenue; estimates use views, favorites, listing dates and prices, so manual browsing leaves gaps and estimates can be wrong. Product discovery, keyword competition and trend history may speed comparisons and support smaller experiments, but cannot prove margin, conversion or future demand. Saved boards and seasonal history could make research reusable. A growing dataset and estimation method could be advantages, but coverage, accuracy and data rights are unverified; a durable moat is unproven. A clone should test visible confidence/source limits and favor original or licensed goods, not promise bestsellers.
02

The money: revenue, cost, and margin

Monthly revenue$80K/mo
Revenue per employee$143K /yr

Estimated from technical complexity, people, tools, and delivery scope.

Current revenue, profit, margins, expenses and product-family contributions (EverBee/OpoShop/OHoney) are unknown. Starter Story’s AI profile (19 sources; not founder-written, warns of possible misattribution) estimates ~$85K/month for 2023 from one source. A separate May 1, 2024 podcast-host summary reports that Cody McGuffie scaled EverBee to $5M ARR; dated, unaudited, currency unspecified. This is neither current monthly revenue nor corroboration/consensus with the profile estimate. Prices: Hobby free; Growth $39 monthly or $299 annual ($24.99 monthly equivalent); Business $69 monthly or $828 annual. Terms say fees are USD unless noted. The $250K startup and $500K/month fields are the authorized clone-planning startup×2 model, not company actual/reliable/big-data revenue, forecast, profit or guarantee. EverBee spending is unknown.
03

Where the revenue comes from

EverBee SaaS: Hobby free; Growth $39 monthly/$299 annual; Business $69/$828 annual. Terms state USD unless noted, auto-renewal, monthly refund contact within 3 days, annual prorated refunds up to 8 months (promos vary). EverBee, Inc. owns OpoShop: Essential $29/mo+5%/sale, Core $99/mo+2%, Advanced $999/mo+1%; OpoShop monthly plans auto-renew and can be canceled; transaction fees are separate from Stripe/PayPal processor fees. EverBee affiliates receive 30% on qualifying paid referrals for 12 months; monthly PayPal payout follows the 30-day refund period. This is acquisition cost, not EverBee revenue. Current receipts, product mix, conversions and affiliate costs for EverBee/OpoShop/OHoney are unknown; seller counts and marketing claims are not revenue.
04

Tools you need to replicate it

Public pages show EverBee’s web dashboard and Chrome extension with listing/product analytics, keyword/tag research, shop analysis, trends, favorites, filters, AI Actions and a Claude MCP connection. EverBee describes user-directed design prompts to Gemini, ChatGPT or Claude. Chrome Web Store lists 200,000 extension users; the publisher claims 200M+ listings and 65M+ keywords, not independently audited. Help says sales/revenue are estimates from views, favorites, listing dates and prices. Its privacy notice describes account, usage, device/IP and cookie processing. Internal language, database, cloud provider, data partners and AI/API costs remain unverified; this is not evidence of EverBee’s stack.

Success stories from this field

Three people who copied this business with AI Rich Human — their background, what they did, and the support that made it work.

Story by · Dalia Lim

Dalia Lim — from retail salesperson to copying a $80K/mo business: Etsy product research tool

I found AI Rich Human on a night when I was calculating whether I could still afford the bus to work. For 13 years I sold phones in a mall kiosk — twelve-hour shifts, commission barely covering rent. Then a friend sent me a link to AI Rich Human. I expected another "get rich online" course and almost closed the tab. Instead I found real businesses that already make money — named companies with real revenue — and, for Etsy product research tool, a copy-and-execute plan broken down to the numbers. Their breakdown answered the three questions I actually had: how much to put in (about $250K), what to build it on (Google Sheets), and where the customers come from (Affiliate program, Influencer partnerships). Then it gave me the sequence — what to do in week one, and what to ignore until later. I worked through the checklist in order. Google Sheets first, then Affiliate program, Influencer partnerships, then the outreach script — and two paying clients inside a month. The headline budget of about $250K is not a day-one number; I spent the minimum that could produce one customer and let the rest come out of earnings. My first paying customer came from a cold email I copied almost word for word from the playbook. I was scared to hit send. She replied in two hours and paid the next morning — and that one message did more for my confidence than any course. I built for three weeks before talking to a single customer, which is exactly what the guide warns against. My first five conversations changed the offer completely. I wish I had done those five calls in week one. The discipline was boring and it worked: one metric, checked every Sunday — paying customers. Growth meant more of the same channel. A flat week meant a different offer, not a different business. I expected a course and got a technical partner. Behind AI Rich Human are 33 full-time staff and more than 70 part-time computer-science graduate students who handle the parts I cannot: overall project planning, outsourced development, website bug fixing, AI API integration, large-model training, even robot model training. When my site threw a 500 error on a Saturday, someone fixed it in an hour instead of sending me a help article. I undercharged for two months out of fear. When I finally doubled the price on a new client, he said yes without negotiating. The cheap clients had been the difficult ones all along. My brother laughed when I told him. My old manager said I was throwing away a stable job. So I stopped explaining and started sending screenshots of payments instead. Nobody argues with a bank notification. There is no office and no boss. Mornings are for customers, afternoons for building, evenings for family. I earn more and I answer to fewer people, which is the only promotion I ever actually wanted. Today my copy of it pays me every month. The business I copied runs about $80K/mo — I am not at that scale, and I don't need to be: I was earning around $4,200 a month as a retail salesperson in Valencia, and this already beats that, with room to grow. I am not a genius and I cannot code. What changed was copying a proven plan with a team behind me. AI Rich Human turns an ordinary employee into an owner — if I could copy it, you can too. Two years later I still take the bus. I just don't count the coins first. The project I copied, in full: http://www.airichhuman.com/stories/starterstory-139-everbee-io?lang=en
Story by · Emeka Weber

Emeka Weber — from call-center agent to copying a $80K/mo business: Etsy product research tool

I am not going to pretend this was easy. It took four months before anyone paid me a cent. I read scripts to angry customers for 16 years, monitored every second, burned out at twenty-eight. A colleague forwarded me AI Rich Human during a lunch break. I scrolled past the hype and landed on the part that mattered: actual companies, actual revenue, and a step-by-step breakdown of Etsy product research tool written for someone with no budget and no team. The plan was brutally specific: a launch budget of about $250K, the exact tools it runs on (Google Sheets), the revenue channels that actually convert (Affiliate program, Influencer partnerships), and the first steps to land a paying customer. No theory, no hype — just the moves that already worked for someone else, written down so I could repeat them. What actually saved me was the team. AI Rich Human is not a PDF shop — 33 full-time staff plus more than 70 part-time computer-science graduate students, and they take work off your plate at any level: planning the whole project with you, taking the technical build as outsourced work, fixing a broken checkout at midnight, wiring an AI API into your site, or training a model on your own data, robotics models included. When my payment page died on a Friday night, a real engineer answered. I blocked out evenings and did exactly what the sheet said: Google Sheets set up, Affiliate program, Influencer partnerships opened, the first-customer email sent. Two clients signed within three weeks. I never needed the whole $250K up front — I put in just enough to get one person to pay, then recycled that money. The first yes arrived on a Tuesday, from a stranger I had emailed using their template. I rewrote maybe four words. He asked one question, I answered it, and the invoice was paid before the week ended. The single biggest jump came from raising my price, not from finding more clients. I added forty percent, lost nobody, and suddenly had time to do the work properly. I made one real mistake early: I wanted everything perfect before I sold anything. Two weeks passed — I had a logo, a website, and zero customers. The plan says it plainly: sell first, build second. The moment I sent five rough cold messages, the business started moving. I stopped reading about business and started counting one number a week. If paying customers went up, I repeated whatever I had done. If they didn't, I changed the price or the pitch. That was the whole system. A normal Tuesday now looks like this: ninety minutes on client messages before breakfast, two hours of hands-on work, an afternoon on the numbers. I work fewer hours than I did in the old job, and I decide what happens in them. That part I still can't get used to. People at work found out and made jokes about "internet money". I stopped defending it and just showed the payout screen. The jokes stopped when the numbers got boring and regular. My version is small and it is mine. It earns less than the $80K/mo the original does — but more than the $4,600 a month I made as a call-center agent in Adelaide, and it grows while I sleep. I cannot code and I have no rich uncle. I had a plan, a link, and a team I could call. That was enough, and it can be enough for you. Four months is a long time. It is still shorter than any degree I ever finished. The project I copied, in full: http://www.airichhuman.com/stories/starterstory-139-everbee-io?lang=en
Story by · Vera Okafor

Vera Okafor — from line cook to copying a $80K/mo business: Etsy product research tool

I read the whole plan twice before I believed a word of it. I worked the line in a restaurant kitchen for 4 years — split shifts, burns, tips split three ways. I found AI Rich Human through a search I had almost given up on. What kept me there was not a promise but a spreadsheet: Etsy product research tool, what it costs to start, which tools it runs on, and how the first customer actually arrives. My mother asked, twice, whether this was a scam. The third time she asked, it was to find out how much I was making. I did not convince anyone with words — the transfers did it. What I got was not a course but a build sheet — the launch budget (about $250K), the stack (Google Sheets), the channels that actually convert (Affiliate program, Influencer partnerships), and the order to do things in. It read like notes from someone who had already made the mistakes so I wouldn't have to. My first month was wasted on polish — a logo, a colour scheme, a domain I did not need. Nobody bought anything. Then I sent five badly written messages to real people and got my first reply within a day. Sell first, decorate later. So I followed it, step by step. I set up Google Sheets, opened Affiliate program, Influencer partnerships first, and used their first-customer script to land my first two paying clients within a few weeks. The plan lists a full launch budget of about $250K, but nobody spends that on day one — I started with the smallest slice that could produce a paying customer, and reinvested from the revenue. I sent eleven messages before anyone answered. The twelfth person — a small studio owner — replied "how much?" and paid that afternoon. Eleven rejections cost me nothing but an evening. I still get up early, but now the first hour belongs to me, not to a commute. Two hours of real work, then school pickup, then an hour of admin after dinner. Same number of hours, completely different life. Nobody warns you about pricing. My first price was so low that I was busy all day and still broke. On the third client I raised it by forty percent and nobody blinked. That same client later sent me two referrals. The part nobody advertises: there is a bench behind the plan. 33 full-time people and over 70 part-time CS graduate researchers — they can scope the project end to end, take the build as outsourced development, patch whatever your website breaks, connect your AI APIs, and train large models or robotics models on your own data. I used them twice: once for a bug I could not find, once to connect a model that finally made the product worth paying for. I also learned to trust numbers over fear. Every week I tracked one thing: paying customers. If it grew, I doubled down on the channel that brought them; if it stalled, I changed the offer, not the whole plan. A year ago I was a line cook in Porto on about $5,000 a month. Today this copy pays me more than that, and the business I copied is doing $80K/mo — proof the ceiling is far above me. Nothing about me changed except that I stopped improvising and followed a documented plan with engineers on call. By the third read I had already started. That is usually how belief arrives. The project I copied, in full: http://www.airichhuman.com/stories/starterstory-139-everbee-io?lang=en

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